Meaningful Strategy

Our aim is to ensure we have a strategy that translates into coordinated actions across the business, and that everyone in the business can articulate in one or two short sentences. Everyone must be able to demonstrate and measure how their daily activities are aligned to the strategy. The strategy must clearly drive both sustained growth in revenue and margins of a scaleable business.

• Getting Started
• Your Position in a Competitive Landscape
• What are you known for?
• Strengths, Trends and Weakness
• Appreciate Intangible Value
• Align your brand to all you do
• Your worked Brand Promise
• Your Vision Summary. 
• A Single Coherent Plan

We will keep things simple, but practical.